Lagos, Jan. 10, 2025 – Leading Financial Institution, Fidelity Bank Plc, has donated maternity kits to 30 pregnant women at Mushin Primary Health Centre (PHC), Lagos.
The donation, organized by the Great Minds Inductees Class, was made through the Fidelity Helping Hands Program (FHHP), a Corporate Social Responsibility (CSR) initiative by Fidelity Bank Plc aimed at promoting staff involvement in community development.
Through the FHHP, staff across the bank’s business locations identify projects that benefit their immediate community and gather funds to implement them.
The bank’s management then matches this contribution with an equivalent amount and allocates it for the chosen projects.
Speaking at the handing over ceremony, Dr Meksley Nwagboh, the Divisional Head, Brand and Communications Division in Fidelity Bank, said: “The project was borne out of the need to support pregnant women by providing them with essential materials for a safe delivery.
“Maternal mortality remains a significant public health challenge in Nigeria, with the country accounting for a substantial proportion of global maternal deaths.
“In fact, a 2023 United Nations report indicate that nearly 28.5% of global maternal deaths occur in Nigeria.
“This is an alarming statistic and as a bank given to improving the welfare of our host communities, we deemed it fit to support initiatives to address this challenge in the Mushin community with this donation.”
Dr. Kayode Odufuwa, the Medical and Health Officer for Mushin Local Government Area, while appreciating the bank’s gesture, said: “This intervention by Fidelity Bank will help reduce maternal mortality and encourage more women from less-privileged backgrounds to register for antenatal care.”
“On behalf of the Chairman of Mushin LGA, Mr. Emmanuel Bamgboye, we want to express our heartfelt gratitude to Fidelity Bank for extending its donation of maternity kits to pregnant women at this center.
“We appeal for continued collaboration with the Bank to further strengthen healthcare services within the area,” he stated.
Mrs. Bolanle Odunlami, the Apex Nurse and Deputy Director of Nursing Services in Mushin LGA, commended the bank for the generosity.
She said: “The donation is a much-needed relief for many mothers who are unable to afford essential delivery kits.
“Fidelity Bank has truly shown empathy by coming to the aid of our patients, and for that, we are extremely grateful,”.
Mrs. Mary Olusanya, one of the beneficiaries, expressed her heartfelt appreciation for the bank’s support.
“I appreciate Fidelity Bank for helping us. Many pregnant women cannot afford these kits, but this donation ensures that we can have safe deliveries and better healthcare,” she said.
Ranked as one of the best banks in Nigeria, Fidelity Bank is a full-fledged customer commercial bank with over 8.3 million customers serviced across its 251 business offices in Nigeria and the United Kingdom, as well as on digital banking channels. (GBN)